Singer Omawumi has pushed back against claims that modern relationships are more transactional than past ones, arguing that the nature of exchange has simply shifted over time.
Speaking
on a Pulse podcast, the
singer said women have always expected gestures from partners, but the form of
those gestures has changed.
She
contrasted secondary school and university-era courtship, marked by simple acts
like buying ice cream and popcorn, with present-day expectations such as
iPhones.
Omawumi
noted that the term “transactional” is often misunderstood.
“I
disagree because we women have had long throat since the beginning of time, you
know, but our transactional was different because if it was all those like
secondary school to university days of holding hands or crushing on a girl or a
boy, you know, you just stay there, buy them ice cream and popcorn. But now,
it’s an iPhone”, she said.
She
said some form of exchange has always existed in relationships and described
mutual effort as a normal component of dating.
She
added that when a partner gives her gifts, she makes a conscious effort to
match that energy.
“Some
sort of transaction has always existed. Therefore, the word “transactional” has
a lot of power when used. If I’m dating a man who gives me presents, I always
strive to equal that energy,” she added.
The
singer also addressed public perception of women in relationships, stating that
women are frequently viewed as only receiving while their contributions go
unnoticed.
She
said some men pursue what she called “shiny objects,” and often go overboard in
the process.
“However,
the majority of people don’t think that women have the same level of energy.
They just see the women collecting. So men, they go overboard sometimes, just
especially because some men tend to like shiny objects. And shiny objects, not
the only person they like. So everybody is struggling to get that shiny
object.”
Omawumi
concluded by identifying consistency as a major problem in modern
relationships.
She
said effort tends to fade once initial attraction is secured, stressing that
partners should maintain the same energy they showed at the start.
“And
once you’ve finished obtaining it, you’ll need to cut back on all the paparazzi
you were doing earlier. No, no. You must maintain your energy”.







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